Twitter: Your New Customer Service Department?
Companies should view Social Media as an extension of their Customer Service Dept. People are going to talk positively and negatively about your company, service, or product. What makes this fact more critical now than ever before is – they can spread their review of your company to thousands, perhaps even millions, with a click of a button. Strategically, it makes sense to supply your customers with a place to voice their opinions and, at the same time, supply yourself a place to openly address and resolve any issues where you have some control. Social media is a powerful customer service tool that all companies should be utilizing. Quick Twitter Customer Service Tips Respond quickly to complaints or concerns. You can set up a tweet alert when conversations about your company or product are posted. Keep your customers informed of any problems (insider information). Don’t hide from controversy. A social media platform provides your company with a place to implement its reput...