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3 Tips for Successful B2B Blogging

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B2B marketers should provide blog content that gives value and “serves” rather than “sells” to both prospects and customers. The key to good social media content is to provide value that shows you are a credible voice of authority in your industry and that (your product) can solve day-to-day problems and make clients’ lives easier. 3 Tips for Writing Good B2B Blog Content are: Solve Problems Offer Support Use More Than Just Words Solve Problems. Solving customer problems gives value and demonstrates the benefits of your products or services. It also builds your credibility as an authoritative voice in the industry. Offer Support. Offer tips and suggestions to make clients’ daily lives easier. These can be unrelated to your product or service but of benefit to clients. This shows an interest in clients that goes beyond trying to sell them. Use More Than Just Words.  We are a multi-media audience, and you can add enhance readability and interest in your blog by uploading video, slid...

Basic SEO Tips For Your Business

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Digital marketing is done basically to make one’s brand presence. It’s the products and services presented in the online world before its targeted customers. SEO is the best tool known, which helps an organization come at first at all search engines whenever the customer looks for it.  To Rank Good At Search Engines One Should Follow The 6 Simple Steps: Keywords - SEO is completely the game of keywords. One should first think carefully about the keywords that are properly and exactly defined and associate with their products and services to make SEO more effective. Think about the keywords which people generally look for on search engines and keywords related to your business industry. Google Adwords tool can be used to see how competitive a particular keyword is based on that if the keyword is competitive enough, then choose the long keyword since long keywords are comparatively less competitive. Meta Tags - When you search for a keyword on a search engine, you find the same key...