ESage Digital - Digital Marketing Company in India

Idea#1: Teach What You Know -  Are you very protective of your industry secrets? Well, try something different and share everything you know. Share your secrets in forums, Facebook, or Twitter. Post it to your blog, email it to your contacts, prospects, and clients. If you feel you’re giving away too much, you are on the right track. This is what everyone is concerned about: “If you give away all your secrets, then no one will want to hire you.” This is what happens: people will see you know what you are talking about but won’t have the time, desire, or knowledge to do it themselves so they will hire you to do it for them. Idea#2: Think About Your Indirect Competition –  On your website, you’ll want to tell why you’re better than other agencies, and that’s good, but you should also talk to them not only about your direct competition but also about your indirect competition which is ways to solve the same problem with a different approach.  For example,  A) why workin...

There are only 4 things you need to know to understand the future of Internet Marketing 4. Effort 3. Reviewstimonials 2. Social Rapport 1. OPRAH! Why Oprah?  Because…. she’s got more money than Davey Crockett and is one of the most popular people on the face of the earth. If the message isn’t clear, I’m talking about hammering the market relentlessly until it has no choice but to give you a piece of the pie. I firmly believe that search engines and Internet Marketing in general directly correlate to real-life experiences. I realize it is pretty nerdy, but if you can imagine a search engine as a High School and us as the people that attend it, you are already ahead of the game. Search engines crave competition, jealousy, ethics, effort, and even cheaters can temporarily get ahead … as long as they don’t get caught. We just so happen to be going to school with Oprah who is pretty “fierce” with several “it” factors that make her super popular. Having an authority image plays an integr...

A long time ago, in a galaxy far away, companies used to be relegated to mass marketing advertising with little to no insight into who was seeing their ads. Sure, they might have an idea about where their customs may live, but there was no way to target ads to only people that were interested in their product or service at a given time. The business had to rely on an antiquated audience measurement system called the Nielson Ratings (and still do) to ‘guess’ where, when, and how to place their billboards, TV commercials, and print ads. Unfortunately, a lot of money was (and still is) spent using these inexact sciences. Luckily there are now better solutions for companies to reach their target customers. Digital advertising platforms and networks allow an advertiser to target their customer base using hundreds of different parameters. Location, language, behavioral tracking, device (mobile, tablet, desktop), and time can all be used in conjunction with each other to reach more potential ...

So your business has decided to take the plunge and try out email marketing, but you're not quite sure where to start. I'm assuming you already have a list of your customers ready to go, so if not, you probably want to get on that before reading any further. But…How do you make the most out of email marketing ? Find the Best Email Provider:  Sign up for an account with an email newsletter service, such as MailChimp or ConstantContact. Both services offer analytics so you can track how many people are on your list, who subscribes (or unsubscribes), how many opens you get, and how many people click your links. Importance of Visuals:  Have a design template (or three) that allows for a mixture of photos and copy. After all, you want to see the product (or depiction of service) that you're shopping for, don't you? Telling someone about a beautiful bouquet that your company is now offering isn't the same as showing them. Remember, in grade school, your class did "Sh...